Regenerative Cotton Poplin Sky Modern Button-down Shirt

The Neem‚ Sky Poplin Modern Button Down‚ is crafted from 100% Regenerative Organic Certified cotton. The cotton is grown on farms that strive to meet the highest organic standards, promoting soil rehabilitation, animal welfare, and improved livelihoods for farmers. These sustainable practices reduce greenhouse gas emissions and potentially sequester more carbon than conventional agriculture. The primary goal of this cotton cultivation method is to preserve long-term soil health while minimising water and fertilizer usage.Our fabric results from a multi-year Research & Development Project and boasts an incredibly soft feel and exceptional breathability. Regenerative Cotton represents a revolutionary approach to cotton farming that aims to mitigate the environmental impact of industrial farming. Our white poplin Nehru or Grandad collar shirt is made from this traceable fabric sourced from a cotton farm in Turkey. This sustainable shirt can be worn under a jacket for a smart office look or paired with trousers for a relaxed weekend style, perfect for both professional and casual settings.

Source: Neem London

Neem London is a sophisticated lifestyle brand founded by Nick Reed. He has worked in menswear for over 20 years and had a growing desire to produce a new, unique style. The brand is named after the Indian Neem tree. This plant has natural healing properties and has been heralded as “An ancient cure for a modern world”. Neem London emphasizes with this and wants to be the cure for fast fashion.

Fair trade: Transparency and traceability are both very important to Neem London, which is why they show their entire production process clearly on their website. The clothing is ethically produced in Italy, and the materials are produced in Spain and Italy. The materials are all certified to ensure fair working conditions and sustainable production.

Environmentally friendly: Neem only uses sustainable materials. They use GRS certified recycled cotton, GOTS certified organic cotton, and RWS certified mulesing free wool. Neem London does a LCA for every product to know how much CO2 is emitted in the process and offsets this. They also use plastic free packaging.

Locally produced: The products are made in Italy, the materials are produced in Spain and Italy. The organic cotton is grown in Turkey, and wool comes from New Zealand.

Good cause: To become climate neutral, Neem London supports the following initiatives: A UK Tree buddying scheme, the Harmanlik wind Power Plant, and they invest in a community project in Guatemala which prevents local forests from being cleared and improves health conditions through the distribution of fuel-efficient cook-stoves.

#timeless #Sophisticated